Bethesda: Skyrim

Campaign Background & Goals:

Presenting a massive virtual world with a freeform gameplay style, Skyrim revolutionizes the open-world fantasy epic featuring an all new graphics and gameplay engine.  Campaign objective was centered around increasing game awareness and driving a high level of sales through reaching the most receptive audience of gamers.

Deliverables:

  Video MEGAstitial:

     - Link to purchase game

     - 15 sec. teaser trailer

Pre-roll Video:

     - Content targeted: Intergi Core Gaming

     - 15 sec. teaser trailer

Takeovers:

     - 14 takeovers on GameZone Group

     - Skin

     - Video Pushdown titlebar

     - 300 x 250

Standard Banners: Intergi Core Gaming